September 2022 Newsletter

“What have you been up to this summer?”

I guarantee you’ll hear this question over the next few weeks as summer winds down and you get back into your normal routine.

You’ll probably hear the question from friends, acquaintances and co-workers as you drop the kids off, fill the cart with groceries and visit the break room. 

In your case, a lot of people will probably want to know how you stayed so fit. You know that summer is often a time of lazy days in the sun with a few extra beverages, and in fall many people start thinking about reviving a fitness routine. You’re a walking reminder of what happens when you dedicate yourself to a solid training regime!

When they hear about what you’ve been up to and how you stayed fit over the last two months, they might have questions.

Would you do me a favor? Tell them about us!

We’d love to help your acquaintances accomplish their goals. And an endorsement from you would carry a ton of weight. Remember: You’re probably the fittest person your friends know, so they’ll look to you for advice. Many people will say “I could never do what you do” and other things like that, but I’d appreciate it if you kindly remind them that everyone starts somewhere, and we work with people at all fitness levels.

And you know us. We’re not going to toss your friends into the deep end of the pool. We’ll talk to them, find out about their goals and then explain how we can help them accomplish everything on the list. And because they know you, we’ll give them the red-carpet treatment. 

If anyone you know wants to take another step, here are two things you can do:

A. Send them to our website and tell them to fill out any of the forms they see. We’ll be notified and we’ll spring into action.

B. Introduce us all on an email thread using [INSERT ADDRESS]. We’ll handle the rest. We’ll put on the white gloves, answer their questions, and help them get started if they want to get fitter and healthier.

Here’s a little secret: We want to meet more people just like you and you’re the best advertising in the world. So if you meet anyone who wants to train like you do, we’d really appreciate the endorsement.

Thank you! Your support means the world to us!

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P.S. If you’re interested in chatting about your own goals, I’d love to meet with you. I’m up for it anytime—especially during back-to-school season when schedules change and everyone gets busy. Hit “reply” and we’ll meet up to dial in your plan for the fall

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