Tip of the Week #44: How to Email Your Alumni List

In this week’s Gym Lead Machine Tip of the Week, we’re walking you through how to send an email to your alumni list — a great way to re-engage former members and keep the relationship strong.

✅ Step 1: Make Sure Your Alumni Are Imported

Before anything else, you’ll want to make sure your alumni list is correctly imported into Gym Lead Machine. No worries if you don’t have this done yet — the Kilo support team is happy to help!

How to Import Your List:

  1. Head to the Request Forms section inside your Gym Lead Machine dashboard.

  2. Look for the form labeled “Importing a List of Contacts.”

    Use this to send in your:

    • Current Client List
    • Alumni List
    • Lead List

The support team will help ensure all the right tags (like alumni ) are applied to your contacts for easier filtering later on.


You can also check out Tip of the Week #2, Tip of the Week #3, and Tip of the Week #4 to further clean up your contacts.

📋 Step 2: Create a Smart List of Alumni

Once your contacts are in and tagged, it’s time to create a Smart List:

  1. Go to the Contacts section.
  2. Use the Filters option.
  3. Set the filter to Tag = Alumni.
  4. Save the filtered list as a Smart List (you can name it something like “Alumni List”).

📧 Step 3: Send Your Email

Here’s how to send a broadcast email to your alumni:

  1. From your Alumni Smart List, check the box to select all contacts.

  2. Click Send Email.

    In the popup:

    • Action Name: Give it a name like “Email Alumni.”
    • From Name: This is what will show up in their inbox (e.g., Coach Jordan).
    • From Email: Select your desired sending address.
    • Subject: For example, “Been a minute — let’s catch up!”
    • Message: Type in your message or personalize it however you like.

🕐 Step 4: Use Drip Mode (Highly Recommended)

To help avoid spam filters and improve deliverability:

  1. Turn on Drip Mode.
  2. Set a start time (e.g., 8:58 AM).
  3. Choose a batch size (e.g., 50 emails) and an interval (e.g., every 1 hour).
  4. Click Confirm and then Send.

And that’s it! 🎉 You’ve now sent a personalized email to your alumni list through Gym Lead Machine.

It’s a simple but powerful way to stay top of mind with your former members.