Setting Up Your Domain
How to choose the right domain for your business?
Your domain name is your gym’s address on the internet - it should be easy to remember, relevant to your brand, and help potential clients find you online.
Here are some tips to choose the right one:
Keep it short and simple
Avoid long or complicated names. Shorter domains are easier to remember, type, and share.
Use your gym’s name
If possible, include your business name or a recognizable variation of it.
Example: if your gym is called "Eastside Strength," try eastsidestrength.com.
Add your location if needed
If your gym name is already taken, add your city or neighborhood to make it unique and help with local SEO.
Example: eastsidestrengthjax.com or strengthtrainingharrisburg.com
Stick to .com
It’s the most trusted and familiar extension. Avoid unusual endings unless it’s absolutely necessary.
Avoid hyphens, numbers, or weird spellings
These can confuse people or make it harder for them to find you.
Check for availability
Use a domain registrar like GoDaddy, Namecheap, or Google Domains to check if your desired name is available. Also check if the same name is available on social media platforms.
Claim it early
Domains go quickly. If you find the one you like, register it right away even if you're not ready to launch your website yet.