Setting Up Your Domain
How to choose the right domain for your business?
Your domain name is your gym’s address on the internet - it should be easy to remember, relevant to your brand, and help potential clients find you online.
Here are some tips to choose the right one:
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Keep it short and simple
Avoid long or complicated names. Shorter domains are easier to remember, type, and share.
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Use your gym’s name
If possible, include your business name or a recognizable variation of it.
Example: if your gym is called "Eastside Strength," try eastsidestrength.com.
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Add your location if needed
If your gym name is already taken, add your city or neighborhood to make it unique and help with local SEO.
Example: eastsidestrengthjax.com or strengthtrainingharrisburg.com
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Stick to .com
It’s the most trusted and familiar extension. Avoid unusual endings unless it’s absolutely necessary.
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Avoid hyphens, numbers, or weird spellings
These can confuse people or make it harder for them to find you.
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Check for availability
Use a domain registrar like GoDaddy, Namecheap, or Google Domains to check if your desired name is available. Also check if the same name is available on social media platforms.
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Claim it early
Domains go quickly. If you find the one you like, register it right away even if you're not ready to launch your website yet.